Monday, January 21, 2019

This Blog, Social Media and Business

For those of you wondering the purpose of this blog, and why in the world Trevor is writing this blog the answer is quite simple, it's a school project. That is how it started, but even though I have only posted two items, (this being the third) I am enjoying the ability to write in both a personal, and as you will see in this post an educational perspective.

The blog is for my Social Media Principles class in which we are to write about our weekly readings coming from "The Art of Social Media" by Guy Kawasaki and take a key aspect of it and expand. This week to begin with, the first chapter was about profile creation. Being completely honest the generation growing up in this day and age is very aware of profile creation and its importance and its need to catch the attention of any potential follower, or reader, or employer or any connection it could be.

Now the second chapter however brought up a concept called "Feeding the Content Monster" and this chapter looked at explaining how to amp up the content of your page in any platform of social media and how it is needed in business endeavors to help you stick out and how it can be used to profit your business.

One of the key things talked about was the idea of "Piggybacking" and re-sharing what is already popular. This is a quite easy task that almost all forms of social media are already doing for you, on Facebook it follows who and what you follow to generate a trending topics page, on twitter there is the "for you" page in the search engine both designed to give you the user content relevant to what you already follow. Sharing that adds to your content while also expanding on your network.

2 comments:

  1. I also learned a lot from the second chapter of that book. It really shows how somebody can write posts and never run out of information that can be interesting or intriguing.

    ReplyDelete
  2. Feeding the Content Monster was a very interesting chapter to me and I really enjoyed his ways of improving the content of your post and I have found it very useful.

    ReplyDelete